Workforce Attraction: What’s the Right Formula? 

By Jim Walton, CEO, Brand Acceleration, Inc. Without a doubt, workforce is the big topic for employers, economic developers, educators, and site consultants. Some areas are better off than others, but it’s a challenge that is only going to grow in the near future. In October 2017, about 2.7 percent of the Colorado population was […]

What’s Your Leadership Style? 

By Jim Walton, CEO, Brand Acceleration, Inc. Over the decades, I’ve had the privilege of working with leaders of all types. I use the term “leader” loosely because, through watching others, I’ve formed a clear opinion of just what I believe makes a good leader. One of my earliest experiences was when I worked as […]

8 Ways to Select and Get the Most from Your Marketing Firm 

By Jim Walton, CEO, Brand Acceleration, Inc. After working in the advertising and marketing industry for several decades, I can tell you that there remains a lot of confusion about what a marketing firm or ad agency does. For many, the notion is that such firms are made up of purple-haired, bearded designer types with […]

What’s the Secret to Regional Economic Development Success? 

By Jim Walton, CEO, Brand Acceleration, Inc. Regionalism in economic development is not exactly a new thing. It’s been around awhile. Today, though, it is possibly more important than ever. With unemployment rates at the lowest in sixteen years, some communities and counties don’t have the available workforce to sustain a major project or expansion. […]

An Often-Overlooked Workforce Strategy 

By Jim Walton, CEO, Brand Acceleration, Inc. Just the other day, I was part of a group discussion about workforce development and attraction. The community I was visiting is a great example of one having a straight-line path from K12 schools, to post-secondary education, to the workplace. It was a beautiful thing to witness. Programs […]