While electronic channels have captured a growing share of marketing dollars, the simple fact remains that brochures and other collateral materials continue to play an important role in economic development efforts.

Whether that involves a postcard campaign to stay connected with prospects, or a translated brochure that’s handed out on overseas trips, those collateral materials provide a tangible representation of your community and what it has to offer.

Brochures and other collateral materials essentially provide a conversation in your absence, opening a dialogue with prospects or enhancing an existing relationship with useful information that supports decision-making. Our team has extensive expertise at developing effective, strategy-based collateral.

Here are examples of materials we’ve created to support economic development strategies.

County:
Rowan County, NC

Multi-County Regional Group:
Centergy, Central WI

Site Selection:
Process Explained

Industrial Park:
Lawrenceburg, IN

County:
Washington County, MO

County:
White County, IN

County:
Hendricks County, IN

City:
City of Winchester, VA

Company:
Creative Economic Development Consulting

City:
City of Cedar Rapids, IA

Regional Group:
Northwest Georgia Joint Development Authority

Industrial Park:
4 Star Industrial Park, KY

Multi-County Regional Group:
I-74 Business Corridor, IN

County:
Hendricks County, IN

Here's a fun question to wrap up the week: What's the most bizarre request you've seen in an RFP? You know, the thing that made you look at your team like, "Are you all reading this, too?"

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